Hi, I’m Mark St. Cyr – Host and Founder of MYTR

After leaving the corporate world with many of the brass-rings most people only dream about (I retired at age 45 as just one), I went on to write nearly two thousand insight and business commentary articles, essays and two books (both currently out of print). Many times those articles or essays were featured across the global media landscape. The only reason why this matters today is simply this – It gives proof that I may actually know what I’m talking about. But I don’t do that anymore, here’s why…

Host, Mark St. Cyr alongside credibility text.

Thanks for shipping, Mark

~ Seth Godin, Entrepreneur, Author, Teacher

People Are Looking For Answers
All They’re Finding Is Slop

Over the last few years I’ve taken up the mantle for completely blowing up today’s unquestionably idiotic, mundane, superficial, or “expert” impersonating genre known as “motivation/success” for life or business. Yet, unlike most found on the web or airwaves today, I have both the background and temerity to back up my assertions. My no-holds-barred approach is featured across this groundbreaking program known as, The MYTR Broadcast™. My philosophy can be summed up with the following: Properly articulated, actionable advice has no boundaries. Nor should it require subjecting yourself to credit card ruin or, the need for standby ambulatory service at some event.

If you’ve read this far, you’ve proven you are not the TL;DR type. I appreciate that because, neither am I. So if you really want to know more about me and why I do what I do, I’ll list two ways for you to do just that. The first is: A Biographical Sketch. This is written for those who seek the corporate tone when writing about or introducing me for some event. The latter is a frank discussion written by me that’ll really give you some clarity into the what, when and why. It’s the best I can offer to those that really want to know.

A Biographical Sketch:

Mark stands among the elite few who can genuinely claim the title of recognized expert and authority. His unparalleled insights into global macro markets, Wall Street, finance, business, sales, motivation, and entrepreneurship have made him a sought-after voice in these fields. His diverse and influential writings have been regularly featured or referenced by the world’s top media outlets, blogs, and newspapers of record, reaching millions globally. Esteemed platforms like Reuters, Drudge Report, USA Today, Market Watch, Sky News, ABC News, The Independent, ZeroHedge, CNN/Money, Seeking Alpha, Forbes CEO Network, Business Insider, MorningStar, China Daily, Times of India, Belfast Telegraph, SlopeOfHope, Find Law, and Investing.com, among others, frequently have drawn on his expertise. This places Mark in the rarefied category of “leading authorities” on the global stage.

Renowned for his foresight, Mark has an enviable track record of issuing early warnings about impending crises across multiple industries, often when others remained complacent. These predictions have shielded stakeholders from losses amounting to tens of billions of dollars or market share.

Mark’s expertise also extends to such critical roles as corporate liaison to the USDA. He was also a pioneer in developing company compliance programs for the NASA-inspired HACCP program.

Starting his career at 18, Mark bypassed formal higher education, relying instead on sheer effort and determination to rise to Vice President of a multi-million dollar corporation by the age of 23. By 28, he held his first CEO position. His remarkable achievements in sales and management include pioneering ethnic markets and orchestrating an advertising campaign for one of the world’s foremost global corporations.

In 2012, Mark’s first book, A Fist Full Of Markers (StreetCry Media), launched with no fanfare, social media, or advertising – against all odds. Released just three days before Christmas, the book defied skeptics by achieving remarkable success, being downloaded in 13 countries within 24 hours and over 40 countries within 72 hours. This exemplifies Mark’s ability to defy conventional wisdom and prove naysayers wrong.

In an era dominated by social media, Mark’s achievements are even more impressive given his complete absence from these platforms. His influence and credibility are validated by the continuous citation and reference of his work by leading media outlets worldwide.

Mark has also chosen not to rely on typical testimonials, understanding the challenge of discerning genuine accolades from self-aggrandizing hype. Instead, he highlights the consistent recognition he received from the largest media outlets, who have no incentive to feature his insights unless deemed truly significant. As noted by influential sources such as The Washington Post, NPR, LA Times, and The New York Times, Mark is seen as “driving and shaping stories, not merely reacting to them.” This is the hallmark of a true thought leader.

Retiring at 45, Mark now resides and travels from “The Horse Capital of the World,” Lexington, KY, where he continues to write, speak, and host the groundbreaking program “The MYTR Broadcast™.” Mark believes, “Properly articulated actionable advice has no boundary.”

Mark’s story is a testament to his extraordinary impact and unwavering dedication to truth through straight talk. The evidence speaks for itself.

Now let’s discuss what becomes an 800lb gorilla in the room if you try searching for past articles of mine, to no avail. For many will wonder after searching (and rightly so), “If this guy has been all over the media for years like he claims, then why when I do a search on him do I basically come up with nothing?”
That’s a great question, here’s why…

When you first visited my “About” page, you saw a quote highlighted from The Washington Post about me. They did not intend that to be a compliment in any way. On the contrary, it is the key quote used against me and a few others in what may be remembered as the most egregious, organized media smear campaign in U.S. history, known as “The Black Friday Report.” Or, colloquially known as, the beginning of the “Russian Propaganda” smear. And yes, I truly was at the beginning of it all.

Some might say (and I’ll leave that up to the historians) it was one of my articles that triggered this cabal. Personally, I don’t claim that, even though there’s ample evidence in the historical record to make such an argument. What I will tell you is this: I wear it as a badge of honor, especially since I don’t partake or do the “political” thing. It’s also a fitting reminder that negatives can be turned into positives, regardless of how egregious they can be, if one is cemented in truth.

This attack on free speech culminated with everything I worked to produce, all the sources I appeared in and more to be, in essence, erased from not only search engines, but made the mere citing of my name in any article going forward toxic enough for those that ran it to then get that media source censored, shadow banned, demonetized, and more.

Basically, for lack of a better term: I was “disappeared” electronically. More than a decade of my published work went poof overnight. And it’s never returned.

The irony is, since then the Washington Post has not only backpedaled on the story but, has had to basically call its own work out as misinformation, aka disavowing it. Yet, to this day, my web presence, along with those select others, still suffers its ill effects. My only saving grace to all of it is that “I have the receipts” to all I claim.

So, when you read or hear me say something to the effect “It’s in the archives!” you now know why. e.g., I have the proof and I provide it when needed. You’ll see an example of such receipts as you read further. That’s the gist of it.

Now, let’s dive into the why I do what I do, currently…

Every day our big screens, little screens, even our radios scream, demanding our attention. Headlines blast and blare the daily rendition of “The most important news of the day!” They demand we pay attention and many times we do, only to realize we’ve done little more than pay notice to some attention-laced clickbait in one form or another.

Question: Which is more repulsive – clickbait headlines or clickbait ads?
It’s OK… I’ll wait.

Some of you right now think the above is related to social media and the swirling cesspool it has become. Although that’s a fair assessment, I think you’d be a bit surprised to find that the above encapsulates today’s incarnation of what I refer to as the mainstream business/financial media complex. And for those wondering – yes, “swirling cesspool” still applies.

 I’m fully cognizant that’s an egregious overstatement, for there are some extremely brilliant people I both admire and know who work within it.

But more and more it seems unless they toe the line and unflinchingly deliver an aura of “Buy now, buy everything, because central bankers got your back!” You’re more likely to see their faces on the back of milk cartons rather than the front pages or screens. And to me, that’s the truly repulsive issue that’s only grown worse.



I have been at the forefront of business commentary writing on topics such as: Business, Capital Markets, Central Banking, Wall Street, Macro and Micro markets, Tech, Entrepreneurship, Motivation, and more, sometimes much more, now nearing two decades. Many of my articles and thoughts have been covered or quoted by the biggest names in media around the globe, reaching tens of millions of readers at any given time. Or said differently: I might know a bit about what I’m talking about.

And to prove that point, I believe I know precisely what you’re thinking right now: “Bull-crap, prove it!” It’s a fair point because I, just like you, will ask the same when I hear such a claim. Although I might use the more pointed bullsh#t vernacular, but that’s just me.



Let me make another point: I’m also known for half-jokingly claiming – I’m probably the most famous person you’ve never heard of. Sure, it’s a bit tongue-in-cheek, but it’s not really that far off, as I’ll demonstrate.


Ever heard your favorite national or local news anchor state, “Reuters is reporting…?” I know I have, which was why one day as I mused, “Boy, that sounds familiar.” I was astonished to discover the reason why. It was because I wrote it – and Reuters had reprinted it. Below are just a few examples…

(Please note: I have no formal affiliation with Thomson Reuters™, nor should any be construed.)

Many say “Once is luck, Twice is coincidence, Thrice demonstrates skill.” Maybe it does, maybe it doesn’t. But what I do know is that I can do this all day, showing a stream of other examples stretching across the entire global media complex, again, covering over a decade. e.g., The Drudge Report, MarketWatch, ZeroHedge, Business Insider, The Independent, etc., etc., etc. Not forgetting the innumerable blogs and other media sites across the globe.



During this period, at any given time (documented, aka “we have the receipts”) my thoughts were being consumed by someone in every developed country where business knowledge was a must 24/7/365. Not bad for someone who can barely spell cat without spell checker, not only didn’t use social media – but didn’t even have an account. And yet, people and organizations deemed my work compelling enough to recommend to their readers, which is the true gold standard few can match.



However, with the above said, in reality, all it truly shows (and all I’ll claim) is that I have demonstrated I have more than a fairly good grasp of what I’m talking about, which has been proved out on the global stage, alongside many of the biggest names, stories, and more in business/financial news. Bar none.

 The “judgment” aspect I’ll leave both to you and others to decide, as it should be.


Now here’s the kicker to all the above: I no longer do that anymore. Maybe it would be better to say – I’ve now altered my approach, which brings us to why you’re here.

In December of 2019, I made a conscious decision to no longer publish articles for both the masses, as well as mass media, and have since created the groundbreaking MYTR Broadcast™ which is recorded live, daily, Monday through Friday. And yes, “groundbreaking” truly is the proper term. Here’s why…



It features: no guests, no callers, no commercials. Only myself, subscribers, and what I deem the most important aspects of business news and insight needing to be analyzed and discussed, both openly and firmly. More often than not, an entire show can be one deep-dive on one single topic.

I don’t do “news” for news sake. I don’t do politics either, other than what a political enactment (i.e., passed or proposed legislation et al.) may mean to business. I leave all the “He said – She said” to the others.

The MYTR audience consists of people around the globe (yes, they truly are a global bunch) looking for the most pertinent information, ideas, and insights they can put to work in their daily business and personal lives.

They do not suffer fools gladly, although they do put up with me, but then again, I own the place.



The format: There is no other program currently out there with a host delivering uninterrupted content equaling the time of most two to three-hour nationally syndicated radio programs delivered solely via the host, live, five days a week. i.e., Once you strip out commercials, news breaks, and weather reports, most three-hour programs are reduced in time by at least half.

Cut out callers, interviewees, and such – and the host content drops to mere minutes.

 Don’t take my word for it. Next time you’re listening to any syndicated program, try this experiment for yourself by timing any host of your choosing. You’ll be astonished at how little is said in two to three hours. I know, because I’ve done it.



The MYTR Broadcast is a conversation that takes place between the listener and myself (hopefully, someday – you) sifting through, then culminating with, the most relevant topics of the day, what they may mean and the insights most never see. All while instilling both informative value, as well as competitive advantage.

So now here’s the real question: Is it for you? Here’s what I’ll say that most won’t: It’s not for everyone.



Yes, I just committed an Advertising 101 sin. But that’s OK, I’d rather be upfront and honest, rather than try to get you to “Sign up now!!!” through chicanery, platitudes and bromides.
 
So here are a few characteristics you may want to consider before subscribing to MYTR…


The people that subscribe here encompass all strata of business scale and acumen. But here’s the most common trait, and from my perspective, most important – they all take direct responsibility for their own business and/or personal welfare, goals, fortunes and families. In other words – they follow what I coined “The Business of I.” 



When it comes to my discussion topics and/or approach: To me – the idea of one being “triggered” (as is currently interpreted) is an outright, laughable and outlandish premise. 

In this community – I speak assuming all listening are adults (as was previously interpreted) and wish to be treated as such.

I believe this community of subscribers can decipher, rather easily and full well, whether or not someone is being intentionally hurtful, misogynistic, bigoted, rude or whatever else is being circulated as “woke culture” today. 

I have a tremendous amount of respect for the intelligence of my audience, it is there I do my upmost not to insult.



So if the statement “Since the dawn of Man…” or “Capitalism has raised more people from poverty than any other ‘ism.” breaks you into a cold sweat or bout of hives, it’s probably best to assume this ain’t for you. 

However…

If you are one of those that are looking for a community where the prominent thoughts are: What’s happening in the world that I should be paying attention to, along with the insights which enable me with that breakout competitive edge in both business and/or life, MYTR may just be for you. So if this sounds like you then by all means simply tap the button and take advantage of whichever option best fits your needs. And if not, all the best to you, nonetheless.

-MSC

I’m In, Lets Pick My Option